More than 600 camera feeds made the 2020 NFL Draft the most-watched ever.
The league announced over the weekend that the unique presentation established new all-time highs for media consumption in every category, reaching more than 55 million total viewers across Nielsen-measured channels over the three-day event, up 16% vs. 2019.
An average audience of over 8.4 million viewers watched all three days of the 2020 NFL Draft across ABC, ESPN, NFL Network, ESPN Deportes, and digital channels easily breaking the previous high of 6.2 million viewers in 2019 (+35%).
Each day of the 2020 NFL Draft established new highs as an average audience of over 15.6 million viewers watched Round 1 on Thursday (+37% vs. 2019), over 8.2 million viewers watched Rounds 2 & 3 on Friday (+40% vs. 2019), and over 4.2 million viewers watched Rounds 4-7 on Saturday (+32% vs. 2019).
All seven rounds of the 2020 NFL Draft were presented across ABC, ESPN, and NFL Network – the second straight year that The Walt Disney Company partnered with the NFL to offer a multi-network presentation of the entire Draft.
"I couldn't be more proud of the efforts and collaboration of our clubs, league personnel, and our partners to conduct an efficient Draft and share an unforgettable experience with millions of fans during these uncertain times," said NFL Commissioner Roger Goodell. "This Draft is the latest chapter in the NFL's storied history of lifting the spirit of America and unifying people. In addition to celebrating the accomplishments of so many talented young men, we were pleased that this unique Draft helped shine a light on today's true heroes – the healthcare workers, first responders, and countless others on the front lines in the battle against COVID-19. We are also grateful to all those who contributed to the NFL family's fundraising efforts."
"This year's NFL Draft clearly took on a much greater meaning and it's especially gratifying for ESPN to have played a role in presenting this unique event to a record number of NFL fans while supporting the league's efforts to give back," said ESPN President Jimmy Pitaro. "The success of this year's Draft is a testament to the unprecedented collaboration across the NFL, ESPN, and The Walt Disney Co. in the midst of such a challenging time."
View photos of the entire 10-member New York Giants 2020 Draft Class
GEORGIA OT ANDREW THOMAS
ALABAMA SAFETY XAVIER MCKINNEY
UCONN OT MATT PEART
UCLA CB Darnay Holmes
(AP Photo/Marcio Jose Sanchez)
Oregon Guard Shane Lemieux
(AP Photo/Tony Avelar, File)
Penn State LB Cam Brown
(AP Photo/Barry Reeger)
Minnesota LB Carter Coughlin
(AP Photo/Michael Conroy)
South Carolina LB T.J. Brunson
(AP Photo/Sean Rayford)
Minnesota CB Chris Williamson
(AP Photo/Matthew Putney)
Georgia LB Tae Crowder
(AP Photo/John Amis)
Georgia offensive lineman Andrew Thomas (71) plays against Missouri during an NCAA college football game Saturday, Nov. 9, 2019, in Athens, Ga. (AP Photo/John Amis)
Georgia offensive lineman Andrew Thomas (71) is shown in action against South Carolina in the first half of an NCAA college football game Saturday, Oct. 12, 2019, in Athensw. (AP Photo/John Bazemore)
Georgia offensive lineman Andrew Thomas (71) is shown in action during the first half of an NCAA college football game against the Murray State Saturday, Sept. 7, 2019, in Athens, Ga. (AP Photo/John Bazemore)
FILE - In this Aug. 31, 2019, file photo, Georgia offensive lineman Andrew Thomas (71) plays against Vanderbilt in the first half of an NCAA college football game, in Nashville, Tenn. Thomas was selected to The Associated Press All-Southeastern Conference football team, Monday, Dec. 9, 2019.(AP Photo/Mark Humphrey, File)
Georgia Bulldogs offensive lineman Andrew Thomas (71) pursues against the Vanderbilt Commodores during an NCAA football game on Saturday, Aug. 31, 2019 in Nashville, Tenn. (AP Photo/Brett Carlsen)
Georgia offensive lineman Andrew Thomas (71) plays against Vanderbilt in the second half of an NCAA college football game Saturday, Aug. 31, 2019, in Nashville, Tenn. Georgia won 30-6. (AP Photo/Mark Humphrey)
Georgia offensive lineman Andrew Thomas (71) prepares for action during the first half of an NCAA college football game against Murray State, Saturday, Sept. 7, 2019, in Athens, Ga. (AP Photo/John Bazemore)
Georgia offensive lineman Andrew Thomas (71) lines up against Vanderbilt in the first half of an NCAA college football game Saturday, Aug. 31, 2019, in Nashville, Tenn. (AP Photo/Mark Humphrey)
Georgia offensive lineman Andrew Thomas runs a drill at the NFL football scouting combine in Indianapolis, Friday, Feb. 28, 2020. (AP Photo/Michael Conroy)
S Xavier McKinney
(AP Photo/Vasha Hunt)
Alabama defensive back Xavier McKinney (15) knocks the football loose from Auburn running back JaTarvious Whitlow (28) during the first half of an NCAA college football game, Saturday, Nov. 30, 2019, in Auburn, Ala. (AP Photo/Vasha Hunt)
FILE - In this Oct. 12, 2019, file photo, Alabama defensive back Xavier McKinney (15) calls a play during the second half of an NCAA college football game against Texas A&M, in College Station, Texas. McKinney was selected to The Associated Press All-Southeastern Conference football team, Monday, Dec. 9, 2019. (AP Photo/Sam Craft, File)
Alabama defensive back Xavier McKinney heads to the bench during the first half of an NCAA college football game against South Carolina Saturday, Sept. 14, 2019, in Columbia, S.C. (AP Photo/Richard Shiro)
Alabama defensive back Xavier McKinney (15) during the second half of an NCAA college football game against Southern Miss, Saturday, Sept. 21, 2019, in Tuscaloosa, Ala. (AP Photo/Vasha Hunt)
Alabama Crimson Tide defensive back Xavier McKinney (15) during an NCAA football game on Saturday, Sept. 7, 2019 in Tuscaloosa, Ala. (AP Photo/Marvin Gentry)
Alabama defensive back Xavier McKinney (15) reacts to the refs during the second half of an NCAA college football game against Auburn, Saturday, Nov. 30, 2019, in Auburn, Ala. (AP Photo/Vasha Hunt)
Connecticut offensive lineman Matt Peart (65) sets up to block at the line of scrimmage in front of Central Florida defensive lineman Landon Woodson (93) during the second half of an NCAA college football game Saturday, Sept. 28, 2019, in Orlando, Fla. (AP Photo/Phelan M. Ebenhack)
Connecticut offensive lineman Matt Peart (65) sets up to block at the line of scrimmage during the second half of an NCAA college football game against Central Florida Saturday, Sept. 28, 2019, in Orlando, Fla. (AP Photo/Phelan M. Ebenhack)
Connecticut offensive lineman Matt Peart (65) runs on to the field during senior day festivities before the start of an NCAA college football game against East Carolina Saturday, Nov. 23, 2019, in East Hartford, Conn. (AP Photo/Stephen Dunn)
Connecticut offensive lineman Matt Peart runs a drill at the NFL football scouting combine in Indianapolis, Friday, Feb. 28, 2020. (AP Photo/Michael Conroy)
Connecticut offensive lineman Matt Peart runs a drill at the NFL football scouting combine in Indianapolis, Friday, Feb. 28, 2020. (AP Photo/Michael Conroy)
Connecticut offensive lineman Matt Peart runs a drill at the NFL football scouting combine in Indianapolis, Friday, Feb. 28, 2020. (AP Photo/Michael Conroy)
Connecticut offensive lineman Matt Peart runs the 40-yard dash at the NFL football scouting combine in Indianapolis, Friday, Feb. 28, 2020. (AP Photo/Charlie Neibergall)
Connecticut offensive lineman Matt Peart runs the 40-yard dash at the NFL football scouting combine in Indianapolis, Friday, Feb. 28, 2020. (AP Photo/Charlie Neibergall)
Connecticut offensive lineman Matt Peart runs a drill at the NFL football scouting combine in Indianapolis, Friday, Feb. 28, 2020. (AP Photo/Michael Conroy)
UCLA's Darnay Holmes (1) returns a kick against Memphis in the first half of an NCAA college football game Saturday, Sept. 16, 2017, in Memphis, Tenn. (AP Photo/Mark Humphrey)
UCLA Bruins defensive back Darnay Holmes (1) warms up before an NCAA college football game against Arizona, Saturday, Oct. 28, 2019, in Tucson, Ariz. (AP Photo/Rick Scuteri)
UCLA defensive back Darnay Holmes returns a kick while Texas A&M linebackers Braden White and Buddy Johnson tackle him during an NCAA college football game, Sunday, Sept. 3, 2017, in Pasadena, Calif. UCLA won 45-44. (AP Photo/Danny Moloshok)
UCLA defensive back Darnay Holmes walks off the field after an NCAA college football game against Oklahoma Saturday, Sept. 14, 2019, in Pasadena, Calif. (AP Photo/Mark J. Terrill)
UCLA defensive back Darnay Holmes (1) during an NCAA college football game against Arizona, Saturday, Sept. 28, 2019, in Tucson, Ariz. (AP Photo/Rick Scuteri)
UCLA defensive back Darnay Holmes (1) in the second half during an NCAA college football game against Arizona, Saturday, Oct. 28, 2019, in Tucson, Ariz. Arizona defeated UCLA 20-17. (AP Photo/Rick Scuteri)
UCLA defensive back Darnay Holmes (1) during an NCAA college football game against Arizona, Saturday, Sept. 28, 2019, in Tucson, Ariz. (AP Photo/Rick Scuteri)
UCLA defensive back Darnay Holmes runs a drill at the NFL football scouting combine in Indianapolis, Sunday, March 1, 2020. (AP Photo/Michael Conroy)
Oregon offensive lineman Shane Lemieux (68) in between drills before the start of an NCAA college football game against Stanford on Saturday, Sept. 21, 2019, in Stanford, Calif. (AP Photo/Tony Avelar)
Oregon offensive lineman Shane Lemieux (68) blocks against Stanford during the first half of an NCAA college football game on Saturday, Sept. 21, 2019, in Stanford, Calif. Oregon won 21-6. (AP Photo/Tony Avelar)
Oregon offensive lineman Shane Lemieux runs a drill at the NFL football scouting combine in Indianapolis, Friday, Feb. 28, 2020. (AP Photo/Michael Conroy)
Oregon offensive lineman Shane Lemieux runs a drill at the NFL football scouting combine in Indianapolis, Friday, Feb. 28, 2020. (AP Photo/Michael Conroy)
Oregon offensive lineman Shane Lemieux runs a drill at the NFL football scouting combine in Indianapolis, Friday, Feb. 28, 2020. (AP Photo/Michael Conroy)
Oregon offensive lineman Shane Lemieux (68) in the first half during an NCAA college football game against Arizona State, Saturday, Sept. 23, 2017, in Tempe, Ariz. (AP Photo/Rick Scuteri)
Oregon offensive lineman Shane Lemieux runs a drill at the NFL football scouting combine in Indianapolis, Friday, Feb. 28, 2020. (AP Photo/Charlie Neibergall)
Oregon offensive lineman Shane Lemieux runs a drill at the NFL football scouting combine in Indianapolis, Friday, Feb. 28, 2020. (AP Photo/Michael Conroy)
Oregon offensive lineman Shane Lemieux runs a drill at the NFL football scouting combine in Indianapolis, Friday, Feb. 28, 2020. (AP Photo/Michael Conroy)
Rutgers' Gus Edwards (13) gets knocked out of bounds before crossing the goal line by Penn State's Cam Brown (6) and Parker Cothren (41) during the first half of an NCAA college football game in State College, Pa., Saturday, Nov. 11, 2017. (AP Photo/Chris Knight)
Penn State linebacker Cam Brown (6) hits Indiana running back Ricky Brookins (33) to break up a pass play during the first half of an NCAA college football game Saturday, Oct. 20, 2018, in Bloomington, Ind. (AP Photo/Doug McSchooler)
Pittsburgh quarterback Kenny Pickett (8) gets off a pass under pressure by Penn State linebacker Cam Brown (6) during the first half of an NCAA college football game in Pittsburgh, Saturday, Sept. 8, 2018. (AP Photo/Gene J. Puskar)
Minnesota linebacker Carter Coughlin (45) plays against Purdue during the second half of an NCAA college football game in West Lafayette, Ind., Saturday, Sept. 28, 2019. Minnesota defeated Purdue 38-31. (AP Photo/Michael Conroy)
Georgia Southern quarterback Justin Tomlin (17) passes while under the pressure of Minnesota linebacker Carter Coughlin (45) in the fourth quarter of an NCAA college football game Saturday, Sept. 14, 2019, in Minneapolis. (AP Photo/Bruce Kluckhohn)
Minnesota linebacker Carter Coughlin (45) plays against Purdue during the first half of an NCAA college football game in West Lafayette, Ind., Saturday, Sept. 28, 2019. (AP Photo/Michael Conroy)
Minnesota linebacker Carter Coughlin (45) on field against Penn State during an NCAA college football game Saturday, Nov. 9, 2019, in Minneapolis. (AP Photo/Stacy Bengs)
Minnesota linebacker Carter Coughlin (45) plays against Purdue during the second half of an NCAA college football game in West Lafayette, Ind., Saturday, Sept. 28, 2019. Minnesota defeated Purdue 38-31. (AP Photo/Michael Conroy)
Minnesota linebacker Carter Coughlin (45) plays against Purdue tight end Garrett Miller (88) during the second half of an NCAA college football game in West Lafayette, Ind., Saturday, Sept. 28, 2019. Minnesota defeated Purdue 38-31. (AP Photo/Michael Conroy)
Minnesota linebacker Carter Coughlin (45) plays against Purdue during the second half of an NCAA college football game in West Lafayette, Ind., Saturday, Sept. 28, 2019. Minnesota defeated Purdue 38-31. (AP Photo/Michael Conroy)
Minnesota linebacker Carter Coughlin (45) plays against Purdue during the second half of an NCAA college football game in West Lafayette, Ind., Saturday, Sept. 28, 2019. Minnesota defeated Purdue 38-31. (AP Photo/Michael Conroy)
Minnesota linebacker Carter Coughlin (45) during an NCAA college football game against New Mexico State,Thursday, Aug. 30, 2018, in Minneapolis. (AP Photo/Stacy Bengs)
Missouri wide receiver Emanuel Hall, right, runs past South Carolina's T.J. Brunson, left, during the second quarter of an NCAA college football game Saturday, Sept. 9, 2017, in Columbia, Mo. (AP Photo/L.G. Patterson)
FILE - In this Saturday, Nov. 25, 2017, file photo, Clemson quarterback Kelly Bryant (2) scrambles from the pocket against South Carolina linebacker T.J. Brunson (6) during the first half of an NCAA college football game in Columbia, S.C. Clemson's Kelly Bryant and Miami's Malik Rosier are longtime backups blossoming as starters. One of them will celebrate an ACC championship when the top-ranked Tigers faced No. 7 Hurricanes on Saturday night. (AP Photo/Sean Rayford, File)
North Carolina quarterback Sam Howell (7) scores a two-point conversion against South Carolina linebacker T.J. Brunson, left, and defensive lineman Jabari Ellis in the second half of an NCAA college football game in Charlotte, N.C., Saturday, Aug. 31, 2019. North Carolina won 24-20. (AP Photo/Nell Redmond)
Florida quarterback Feleipe Franks (13) looks for a receiver as he is rushed by South Carolina linebacker T.J. Brunson (6) during the first half of an NCAA college football game, Saturday, Nov. 10, 2018, in Gainesville, Fla. (AP Photo/John Raoux)
South Carolina linebacker T.J. Brunson (6) celebrates an interception during the second half of an NCAA college football game against Vanderbilt, Saturday, Nov. 2, 2019, in Columbia, S.C. (AP Photo/Sean Rayford)
Minnesota's defensive back Chris Williamson (6) during the first half of a college football game Saturday, Nov. 17, 2018, in Minneapolis, Minn. (AP Photo/Stacy Bengs)
Minnesota's defensive back Chris Williamson (6) sacks Northwestern quarterback Clayton Thorson during an NCAA college football game Saturday, Nov. 17, 2018, in Minneapolis. Northwestern won 24-14. (AP Photo/Stacy Bengs)
Minnesota defensive back Chris Williamson (6) tips the ball in the end zone away from the arms of Penn State wide receiver KJ Hamler (1) during an NCAA college football game, Saturday, Nov. 9, 2019, in Minneapolis. Minnesota won 31-26. (AP Photo/Stacy Bengs)
Iowa wide receiver Nico Ragaini, left, dives into the end zone for a touchdown as Minnesota defensive back Chris Williamson trails during the first half of an NCAA college football game, Saturday, Nov. 16, 2019, in Iowa City, Iowa. (AP Photo/Matthew Putney)
Baylor running back Trestan Ebner (25) loses the ball on a pass play while being hit by Georgia linebacker Tae Crowder (30) which Georgia intercepted in the first half of the Sugar Bowl NCAA college football game in New Orleans, Wednesday, Jan. 1, 2020. Left is Georgia linebacker Nakobe Dean (17). (AP Photo/Bill Feig)
Georgia linebacker Tae Crowder (30) moves near Notre Dame offensive lineman Tommy Kraemer (78) during the first half of an NCAA college football game, Saturday, Sept. 21, 2019, in Athens, Ga. (AP Photo/Mike Stewart)
Georgia linebacker Tae Crowder (30) comes up celebrating after Missouri wide receiver C.J. Boone (10) is brought down during an NCAA college football game Saturday, Nov. 9, 2019, in Athens, Ga. (AP Photo/John Amis)
Top-10 metered markets across all networks included (rating in parenthesis): Columbus, Ohio (8.8), Cleveland (8.7), Philadelphia (8.6), Kansas City (8.5), Cincinnati (8.5), Atlanta (8.2), Jacksonville (8.1), Nashville (8.0), Milwaukee (7.8), and Denver/Baltimore (7.0).
With over 600 camera feeds in the homes of everyone from the Commissioner, more than 85 Draft prospects, 32 NFL Head Coaches, 32 NFL General Managers, Fans, College Football Coaches and many others, the 2020 NFL Draft offered unprecedented access to deliver the best possible experience for fans. To pull off this broadcast feat, the NFL utilized technology from partners such as AWS (Hosting/managing video feeds), Verizon (Provided Verizon phones and connectivity for remote locations), Microsoft (Microsoft Teams assisted with all League to Club and Club to League communication for all Draft selections), and Bose (Provided best-in-class headphones for superior audio for all Draft participants).
In addition to the telecast of the 2020 NFL Draft, an average of over 5.4 million daily viewers watched in excess of 46.7 million total minutes of "Draft-A-Thon LIVE," a massive fundraising campaign aimed at raising much-needed funds for COVID-19 relief efforts. Draft-A-Thon LIVE was presented all three days of the 2020 NFL Draft and available through NFL digital properties across devices (phone, PC, tablet and connected TVs) as well as a number of digital platforms including Twitter, Facebook, YouTube, Twitch, TikTok, Reddit, TuneIn, Yahoo! Sports and more than 100 news websites via SendtoNews. Celebrities such as Kevin Hart, Blake Shelton, Jeff Daniels, DJ Khaled, Ninja, and Carli Lloyd joined dozens of current NFL players and Legends and other stars to participate in Draft-A-Thon LIVE.
In addition to raising funds, Draft-A-Thon LIVE paid tribute to healthcare workers, first responders, and others on the front lines of the battle with COVID-19. To date, the NFL family has raised more than $100 million in COVID-19 relief.
Funds raised during Draft-A-Thon will help support six national nonprofit organizations and their respective COVID-19 relief efforts. Fans can continue to donate at NFL.com/Relief.
At NFL.com/auction fans can bid on autographed NFL items and exclusive packages to support COVID-19 relief as well. The NFL does not retain any profits from the sale of these items or experiences. Charitable contributions are donated to the NFL's nonprofit partners.
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